API World + AI DevWorld

In today’s digital world, customers expect businesses to understand their needs. While this may sometimes sound like an exercise in clairvoyance, the truth is that many customers are able to articulate these expectations. By using AI and machine learning to gather and analyze behavioral, social and transactional data, it is possible for organizations to develop a far deeper, more personal understanding of their customer, thus addressing their unique needs in a personal and relevant way. In this talk by Rashed Haq, Publicis Sapient’s global head of artificial intelligence, robotics, and data, will explore practical applications for AI and challenges addressed to bridge the gap between expectation and fulfillment.